Bustling city life shoes series boutique
Jimmy Choo Introduction
This premium product brand was founded in 1996 by Tamara Mellon and Jimmy Choo, a master craftsman in eastern London.
Tamara realized the market's demand for stylish and practical footwear, so it was a natural progression to introduce this stylish finished footwear collection. Jimmy Choo first opened its first store in Knightsbridge, London. With its fun, gorgeous and “sexy right†designs, Jimmy Choo soon became a highly respected creative shoe. In 1998, Jimmy Choo opened its first store in New York and then opened a second store in Los Angeles in 1999. The brand became famous and became popular among Hollywood youngsters. It became the best choice on the red carpet and even became a lucky mark for Oscar winners Halle Berry and Hilary Swank.
Red and black stitching high heels
Jimmy Choo has been self-contained with a new global premium product brand. In 2003, Jimmy Choo once again demonstrated its strong potential to launch its first handbag collection and the enthusiasm swept the market. Jimmy Choo's Tulita Slim Half Moon Shoulder Bag has become a must-have accessory for women around the world, setting the stage for the brand in the handbag industry and aligning with the status of the popular Kelly or Baguette handbags. By 2004, Jimmy Choo’s sales had reached 34.50 million euros, which was eight times higher than the 2001 record.
White high heels before
In 2004, Lion Capital bought most of Jimmy Choo shares and estimated the market value of the brand to be 1.1 million euros. Since then, Jimmy Choo has begun to accelerate the pace of development, one after another in existing markets and new markets to open branches, including Japan, South Korea, France and Spain. In 2005 Jimmy Choo won the "Sunday Time" Fast Track 100 listed as the UK's 46 fastest-growing companies.
Rose Red Diamond Pumps
In February 2007, Jimmy Choo’s acquisition of TowerBrook Capital Partners, a global private equity firm, re-entered the headlines with an estimated market value of 185 million euros. The founder and President Tamara Mellon continues to lead the development of the company, making the brand eventually become a major premium brand, with 60 branches all over the world's most prosperous locations. Future brand plan will add new branches in major regions of the world and will launch new products in 2008.
Gold fine with patent leather high heels
Tamara Mellon - Founder and President
"Why don't wear what you wear - as long as you pair with good shoes and handbags, you will be very well dressed." - Tamara Mellon
Born in London, Tamara Mellon's father was successful businessman Tom Yeardye and his mother was the former Chanel model model Ann Yeardye. Tamara was educated around the world, including Beverly Hills in England and Switzerland. With her strong fashion sense, she started her career with Phyllis Walters Public Relations and Mirabella, and in 1990 became an editor of the accessory edition of British Vogue magazine.
Sequined decorative high-heeled shoes
At the time, the accessories market was tedious and the products sold were lacking in style. Tamara used this development space to create a branded footwear brand and sell the finished footwear line under the direction of Jimmy Choo, a famous shoemaker in East London.
Black and white striped suede high heels
Tamara, who is the founder of the Jimmy Choo brand, has been supported by Italian investors and manufacturers both in trading funds and production and production. She also opened an office in Italy to handle issues such as production, quality control and shipping. In 2001, Jimmy Choo has opened more than 100 points of sale. Its famous customers include Saks Fifth Avenue, Bergdorf Goodman, Harrods and Harvey Nichols. The Jimmy Choo series accounts for more than 50% of the total production of some manufacturers.
Wooden heel suede high heels
Tamara and his creative director, Sandra Choi, have become the most sought-after design portfolio in major fashion centers around the world with their unique inspiration. The first Jimmy Choo shop opened in Motcombe Street in 1996. Tamara has opened stores in New York, Las Vegas and Beverly Hills one after another.
Red snakeskin pattern high heels
In April 2001, the Jimmy Choo brand's business development entered a breakthrough new era. Equinox Luxury Holdings Ltd. formally acquired Jimmy Choo’s personally held finished footwear business. The reorganized Jimmy Choo was made CEO of Equinox CEO Robert Bensoussan. The combined Jimmy Choo launched a new line of handbags and small leather goods collections that will take performance to the next level. In November 2004, the Jimmy Choo brand with a total asset value of EUR 111 million was purchased by Lion Capital and opened a brand new page.
Red and black striped high-heeled shoes
In February 2007, Jimmy Choo was acquired by Tower Brook Capital Partners, an international private direct investment company. It once again became the headline of the fashion industry with a total transaction value of 185 million Euros.
White patent leather high heels
Tamara has successfully upgraded the accessories to a place where movie stars have become a favorite. Beyonce Knowles chants Jimmy Choo's dazzling series of high-heeled shoes, and Oscar's actress chooses Jimmy Choo to follow her shoes. Carpets, which prove the extraordinary position of the brand in the celebrity circle, also bring rare promotion effects to the brand.
Rose red patent leather sandals
Since the first exclusive shop in Knightsbridge, London in 1996, the total number of Jimmy Choo stores has approached 60, including London (Sloane Street and New Bond Street), New York, Beverly Hills, Miami, Tokyo, Hong Kong and Shanghai. , Beijing, Paris, Milan, and has a special distribution network in the world.
Pink clip tweezers
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