Ningbo Women's Brand Advantage Selection Taiping Bird 13 Brands Shortlisted

As one of the important activities of the 10th Ningbo International Fashion Festival, the first Ningbo women's clothing brand selection campaign has produced 13 finalists brands this morning. “Thuntingbird”, “Demana”, “33Layer”, “Sindian”, and “Hi” "Lime Lion", "Dan can rhyme" and other brands on the list.

In the past decade, the "Ningbo Men's Wear" brand has become famous, but women's wear brands are rarely known. Boyang Group's “Demana” and “33Layer”; Romon Group’s “Xili”; Shanshan Group’s “Fanhan”, “Shaxi”, “Phil”, “Great” "Cock" and other women's brands, few people know they are "born." "Big business, small brand" is a typical portrayal of women's clothing brand in Ningbo garment industry.

"Ningbo women's wear is mostly fashion, high-end, and fine lines," said Zhang Xiaofeng, deputy secretary-general of the City Clothing Association. The fashion shop located in Nanyuan Hotel, a set of "33Layer" brand women's clothing, all imported fabrics, hand-sewn. Prices range from 12,000 to 18,000 yuan. Unfamiliar with the insider's customers, it was thought that the Parisian fashion of “Bo Lai” was in fact all out of the tailor’s hands in the workshop on the fourth floor of the Duan Bo Boyang Group in the city.

According to Zhang Xiaofeng, the first Ningbo Women's Brand Advantage selection event was held as a large platform for the debut of the local women's wear brand. The "Ningbo Women's Wear" banner was erected to allow men and women to walk on both legs.

This time, organized by the Festival Organizing Committee, Ningbo Evening News, Ningbo TV, and other media co-organized the selection activities. Free registration not only provided the participating brands with no risk, but also provided an opportunity for fair competition for all women's brands. The specific award was set to "Product Design." Awards, Brand Style Awards, Public Communication Awards, Marketing Awards, Image Display Awards, and Commercial Value Awards.

“In the past, the city's women's clothing brand was indeed a 'little-eyed' in front of a strong men's clothing brand, and its lack of confidence in the self-created women's clothing brand and the attention of the entire society was far from enough. But the women’s clothing industry was faster than the men’s clothing industry. , The investment threshold is relatively low, 'Shipiao Yi U-turn', can form a more rapid market response mechanism." For the development of Ningbo Womenswear Industry, Ningbo Xiandian clothing general manager Zi Hongfeng full of confidence.