Qinghe held cashmere and fluff trade fairs with transaction volume up to 370 million yuan

July 20, 2023

Summary:

(Reporter Guo Zixia and Guo Jingjing correspondent Jin Ting Wei Hong) On May 20th, the 21st China Qinghe International Cashmere and Fluff Products Trade Fair was opened. The theme of this fair was "Qiang Cashmere, Color Qinghe". The "China Cashmere Fashion Pavilion" jointly built by Qinghe Cashmere Products Market Management Committee and China Fashion Color Association is also officially opened at this fair.

The "Cashmere Theme Salon" held on the opening day was invited by experts from the China Fashion Color Association and the China Fashion Designers Association to make a detailed interpretation of "Fashion Trends for Autumn/Winter 2014 and 2015" and elaborated the colors from many different angles. The relationship between design and brand promotion. In addition, during the fair, the â€œ2014 and 2015 Autumn/Winter Cashmere New Product Launch Conferenceâ€ designed and launched by the Qinghe County Science and Technology Research and Development Center received wide acclaim from guests and exhibitors.

Increasing the training and promotion of e-commerce is another highlight of this year's fair. The organizing committee invited lecturers from Taobao Wantang College and Lao AE Business School to in-depth topics such as page optimization, traffic management, and marketing promotion. To explain, at the same time, Dangdang.com also invited Qinghe to launch the "Cashmere Channel Investment Promotion Conference" and attracted the participation of nearly 1,000 e-commerce enthusiasts.

China Cashmere Fashion Museum is divided into five parts: trend publishing space, color application space, and interactive experience space. It is mainly used as a fashion trend release, color research, and results display. To further accelerate the fashion and internationalization of Qinghe Cashmere, the The museum also set up special designers to enter the space. In this fair, China's famous fashion designer, Beijing Venture Partners Design Co., Ltd. Ms. Xiong Yin and Qinghe County Cashmere Products Market Management Committee jointly signed the "Chinese cashmere fashion Museum Designers Agreement."

It is reported that this year's cashmere trade fair will end from the 20th to the 22nd. A total of more than 100 exhibitors will participate in the show. Besides the well-known local cashmere enterprises in Qinghe, they will also include Zhejiang, Jiangsu and other foreign companies. The product categories covered include cashmere raw materials. , cashmere yarn, cashmere apparel and knitting machinery, etc. reached nearly 500 cooperation intentions, the transaction volume is expected to reach 370 million yuan.

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