(Original title: Xue Zhiqian and his ex-wife compound, how much did he earn in the years when he was out of the house?)
To say that the hottest person today is undoubtedly the singer Xue Zhiqian, due to a combination with his ex-wife released in the early morning, firmly occupy the entertainment headlines.
In the past two years, Xue Zhiqian has really been red to the sky, and the paragraph has received soft hands. The variety shows are flying up. Now when you open Weibo and TV, where is his figure! With Xue Zhiqian's popularity, his "Shu Boss" identity has become more and more eye-catching. After all, when the singer's road is not smooth, he has always relied on doing business to support his musical dreams.
From the "excessive gas" singer, the marriage failure to the net out of the entertainment industry, the business investment has been very fruitful, and now the lost love is back, I have to say that Xue Zhiqian's experience is really inspirational.
The money earned by the singer is 10 times that of the singer.
Xue Zhiqian officially debuted in the talent show "My Show" in 2005. After the game, he signed up for the entertainment. The following year, the first album of the same name, "Xue Zhiqian" was released. One of the "Serious Snows" was popular in the north and south, almost everyone will The last sentence is "The snow is so deep, so serious." However, due to the company's lack of weight, in the promotion, funding and other aspects of the lack of force, Xue Zhiqian is like a flash in the face of silence.
However, I never imagined that a few bursts of red in 2015 made him finally fire again as a star.
With the surge in popularity, Weibo fans have skyrocketed. In June 2015, his number of Weibo fans was only about 3 million. Today, his fans have more than 35 million.
Compared with the general star advertising, Xue Zhiqian will look for various kinds of stalks in the advertisement, and let the fans watch the complete soft text with curiosity in a fun way, and gradually cultivate communication and tacit understanding. Therefore, it is not surprising to see the message that "long articles are not advertisements, bad reviews" and "On advertising I only serve Xue Zhiqian".
According to a report by the WeChat public company, when the number of Weibo fans last year was only 20 million, there were industry insiders who had had an advertisement with him. Xue Zhiqian’s offer for an advertisement was 500,000 yuan, and the domestic first-line. The quotation level of the star Weibo advertisement is comparable. And there is news that its single advertisement offer has reached 600,000 yuan +, the price of an original video is as high as 700,000 yuan, and the price is called "micro-blogging micro-memory"!
According to statistics, in the whole year of last year, in addition to his own brand DSP advertising, he received more than 40 advertisements. The gold masters include famous brands such as Chow Tai Fook, UnionPay, Master Kong, Clinique and Huawei. According to the 500,000 advertising quotation, he earned 20 million yuan in revenue from writing advertisements last year! Even if he made a half-fold, his income from micro-blogging on content-based entrepreneurship also broke at least 10 million.
In addition to the endless Weibo advertisements, Xue Zhiqian also frequently appeared on television and online programs. According to his self-exposure, last year he received 40 variety shows in one breath, and his schedule was densely packed. It is no wonder that everyone can see Xue Zhiqian in the past two years when they turn on the TV. The variety screen has been contracted by him.
In a network variety show, he revealed that because it was found that the road of singing alone has nowhere to go, the most important task in recent times is to be a comedian, responsible for others to laugh, and bluntly: "I make money from the real stars. 10 times as a singer!"
So, how much did Xue Zhiqian earn? According to the "2017 China Celebrity Income List" published by the interface news in April this year, Xue Zhiqian's income in 2016 was 43.9 million yuan, ranking 73th among all Chinese celebrities, surpassing the "big black cow" Li Chen, well-known host He is waiting for a star.
5 hot pot restaurants, 3 clothing brands
However, it is important to point out that the above list does not calculate the investment income and operating income of celebrities. If you count these, Xue Zhiqian's income should be able to improve a lot.
In 2012, Xue Zhiqian had only more than 600,000 savings. In order to start a business, he sold a house. He finally got together with his friend Li Yuanlin to get together 4 million yuan to open a string of hot pot restaurants called "Shang Shang Qian". Started the road to entrepreneurship.
For this hot pot restaurant, Xue Zhiqian is very concerned, from the chef to the site selection to the material ingredients, the end plate, he is personally. In order to make the hot pot taste more authentic, he and his partner even went to Chongqing for five consecutive visits, and finally said that a Chongqing chef in the middle of the city came to Shanghai to practice.
So far, the hot pot restaurant has expanded to five stores in Shanghai, each with an area of ​​600 square meters, and the daily turnover is stable at around 1.5 million.
In addition to the hot pot restaurant, Xue Zhiqian also has a sideline in selling clothes in Taobao.
At present, Xue Zhiqian has women's clothing brand UUJULY, children's clothing brand UUJULYKIDS, men's clothing brand DangerousPeople (referred to as DSP), and the business is good.
Women's UUJULY opened its first physical store in Shanghai in 2014. The men's DSP in 2016 “double 11†rushed to the 8th position of Taobao iFashion men's wear, followed by famous brands such as Jack Jones and GXG.
Of course, Xue Zhiqian’s success is not accidental. In a program of CCTV, Xue Zhiqian revealed that in order to make clothing, all things are personally involved. When the most tired, he only sleeps for 3 hours every day for ten days, and the fabric factory runs.
In addition to five hot pot restaurants and three clothing brands, in order to run his own performing career, Xue Zhiqian also registered two companies, Shanghai Non-Wujun Cultural Communication Studio and Shanghai Chaoshi Culture Communication Co., Ltd.
Although the business was very successful, Xue Zhiqian said in an interview with the media that he did not have the motivation to do business because it was very energy-intensive, so there was no way to make music. "Well, you can earn, you can't bring it, you don't bring it, you don't bring it, it's better to play with yourself. My purpose is not to make money, that point is not important, it doesn't really matter, it brings a very good work for everyone. The important thing. Let everyone know that good music is like this, not letting everyone listen to those boring things."
(Editor: Peng Shuang)
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