International gold prices are “high in the festival” Gold jewelry sells at the highest price this year

During the National Day holiday, due to the unexpected reduction of interest rates by the RBA and other factors, the international gold price soared, reaching a maximum of 1,795.75 US dollars per ounce, again setting a new high for the year. The gold jewelry is also in the consumer "buy up not buy or fall" mentality to create a new "high value", October 8, the reporter interviewed learned that the island of thousands of gold jewelry per gram has sold to 467 yuan. Industry insiders reminded that short-term gold prices may be pulled back, and consumers should not use the mentality of investing to purchase gold and silver jewelry.

International gold price is "high in the festival"

Although domestic investors enjoyed the “two-day” long holiday, the international financial market was turbulent. This year’s National Day holiday has also become a veritable “Golden Week.” When the Australian Central Bank unexpectedly cut interest rates and other factors, the spot gold last week At the beginning of the opening price of 1,770 US dollars per ounce, the double positive stimulus from the results of the Spanish benchmark bond and the U.S. and Fed’s meeting from September 12 to 13 was once the highest point since November last year at 1795.9 U.S. dollars per ounce. A record high for the year and a new high in nearly 11 months. Reviewing the third quarter, international gold prices rose by 12%, the largest increase since 2008.

However, the international gold price also showed a trend of a sharp decline. On Friday, the US Labor Department’s September non-farm payrolls report showed that the U.S. unemployment rate fell rapidly to 7.8% that month, far below the 8.2% expected level, setting the best result in three and a half years. After the news was released, the United States Index refreshed the low of US$79.1 for the past two weeks, and the international gold price also began to drop back to the US$1,770/oz line.

Gold jewelry prices rose 11% in February

Affected by the rise of international gold prices, the price of thousands of gold ornaments in Daocheng City has increased from 420 yuan/g two months ago to a maximum of 467 yuan/g, an increase of more than 11%. Although the price of gold continues to soar, but the reporter found that this not only did not affect sales, and even appeared in the "rush wave." On the 8th, reporters learned from Zhou Shengsheng, Chow Tai Fook, and Chao Hongji Jewellery counters that although the price of gold in gold was up by RMB 47/g from RMB 420/g in early August, the increase was over 11%, but it did not reduce the purchases of citizens. Enthusiasm, year-on-year sales growth of about 30%.

Ms. Zhou, who lives in Weihai Road, is picking up gold jewelry at the counter. She told reporters: “I remember that at the beginning of July it was around 405 yuan. At that time, someone told me that the price of gold was still falling. It would be better to wait and see.” Who knows this, actually? Higher and higher, up to now, the highest price has risen to 467 yuan, three months full time per gram rose more than 60 yuan. I regret it! “Salesman Li told reporters that the more gold prices rose, the better the sales of gold jewelry, the market once again confirmed the consumer psychology of “buy up and not buy”. “We thought we had enough supply, I did not expect some jewelry from At the end of September, it sold off the goods and kept replenishing. "Sales manager said investment gold bar sales are also good, sales rose about 20% over the same period last year, buyback situation is even hotter, also rose more than 50% year on year.