With 3-5 million to start the "men's underwear" to make money trend - SNOWWOLF snow flying wolf" to lead the fashion trend

It is said that women’s money is better earned, and most garment manufacturers and merchants will devote their energies to the female market, and the male market has been neglected. Many foreign companies aim at this blind spot of the mainland market and vigorously seize the market. They have investigated and believed that modern men are under greater pressure. Coupled with the male shopping psychology, they have a clear goal when entering the mall and are not willing to waste a lot of money. Time to find the item you want to buy. Therefore, the establishment of specialized and convenient venues for men has been adopted by many commercial establishments. This is evident from the popularity of specialized men's underwear shops.

The investment in men's underwear shop is not much, mainly paving, decoration and first-time purchase payment. There is a certain difference in the price of paving in different places, but generally 30,000-50,000 yuan can be started. You can choose either to join a franchise or to open a shop yourself.

Opening a men's underwear shop is the key to choosing a brand. At present, domestic daily-style men's underwear is mainly lagging behind in styles and fabrics, and some international big names are even taking OEM production, seldom focus on internal issues, blindly expanding the industrial chain. Choose a professional men's underwear brand for you Subsequent support and market guidance is more professional and comprehensive. Its product characteristics are comfortable, elegant, subtle, mainly cotton fabrics and wood-based. The other category is exaggerated sexy underwear. Like "Snowwolf Snow Flying Wolf" brand is relatively wide, the price ranges from 30-100 yuan.

Because of the specificity of the target customers, the location of the men's underwear shop is very important. The key points for the site selection are: getting in and out of trouble, and convenient transportation. Although "popularity" is very important, it is not always necessary to choose a main road with a large number of people. Too much "wang" location is not conducive to attracting customers, but the traffic must be convenient. The best choice for the store is in the more mature business district, with relatively more young people and communities around. The area is 10-25 square meters, not too much. The address must be clearly descriptive and easy for the customer to find, so that there will be no invalid advertising. Some people choose corners or counters in shopping malls. The overall style of the store is simple and clean.

The main consumers of men's underwear shops are fashionable young men, but there are also many middle-aged people. In addition, women also account for a large proportion of the total source of tourists. "Snowwolf Snow Flying Wolf" and other stores specialize in female buyers who have a series of preferential measures and have achieved good results. However, it is better for the clerk to be dominated by men. The male customers will feel more convenient to communicate with them.
For details, please visit "SNOWWOLF Xuefei Wolf" website http:// Inquiry or call the headquarters to join the consultation telephone to 6 lines