Opening the Miracle of Milandan——The Opening Ceremony of Zhiqiuqiu • Miranda Brand Management Business School

Milanden Fashion became the first women's clothing company to start a business school

Yang Chun March, Cao Changfei, China's famous women's clothing brand Milan Deng, “Intelligent Golden Autumn Milandan 2011 Marketing Summit and New Products for Autumn and Winter” was held on March 26th in Shenzhen, Guangdong, and jointly organized with China Marketing Institute The unveiling ceremony of the Zhiqiu Jinqiu Dengdan Brand Management Business School was also held simultaneously. Mr. Hong Xiaosheng, Chairman of Milan Dengdong (Guangdong) Co., Ltd., Dr. Ding Yi, President of the China Marketing Institute, and Mr. Hou Changwu, a well-known brand management expert, and other prominent figures in the marketing industry and related politicians personally visited the site of the opening ceremony of Milan Deng College. Kai future.

2011 Milan Business School Launching Ceremony

The Milandan women's clothing, which was born in 1995, has a glorious history. It is the "Everybody's Show" south of the Yangtze River. Like the brands of Saint Nolan and Ports, etc., they are sought after by fashion and mature women. Mr. Hong Xiaosheng, Chairman of the Board of Directors, placed his brand Milandan on the concept of eco-friendly, healthy and comfortable original fabrics, and developed into the first green natural fiber production base approved by the State in Shenzhen. Deng clothing is unique in the market competition. In the course of brand development, Milan Deng always pay attention to the relationship between man and the environment, emphasizing returning to nature, pursuing self, advocating the idea that "nature is the future". For women aged 30-45 years, Miranda gathers R&D, production, and sales into one, and advocates environmental protection and healthy fashion concepts. In the use of fabrics, we prefer natural and environmentally friendly cotton, linen and other fiber fabrics, and continue to develop antibacterial and free ironing. , anti-static, anti-ultraviolet, nanotechnology and other products with environmental protection and health functions. This led Milan Milan to stand out in the fierce market competition and achieved rapid development, extending from its initial store to a sales network covering thousands of franchise stores across the country.

We all know how brands can win opportunities in the fierce market competition, and building a professional team can be said to be the most convenient and effective “wonderful”, because taking the brand monopoly route is totally different from the previous bulk cargo wholesale. It is unimaginable to want to operate a brand without an experienced operation team. To embark on the normalization process, we must rely on a professional team to fully operate. How to build a professional team is also a topic that has been continuously explored in the industry for many years. At the conference, Dr. Ding Yi revealed to us a "shortcut opportunity." "The Milandeng Business School has locked in a loyal customer base and trained and delivered senior management personnel and specialists for all distributors and franchisees. In the next three years, The Milandan brand will have a very good team and clearly outperform its personnel structure."